Marketing solutions
T2 ROI Reveal
See exactly where your ad dollars turn into sales.
T2 AudiencePro
Only market to the people who will buy or service now.
T2 ROI Reveal
Know where every ad dollar drives results.
Your marketing budget is under pressure—every dollar must count. T2 ROI Reveal™ gives you full transparency into campaign performance, vendor accountability, and true cost-per-sale insights. It’s the clarity you’ve been waiting for.
What You Get:
Vendor Cost-Per-Lead & Cost-Per-Sale Reporting
Understand the exact return on every marketing dollar, broken down by channel and vendor.
Lead Source Scoring & Attribution
Track where your best-performing leads are actually coming from—based on sold data, not just form fills.
Lost Opportunity Insights
Discover how many high-quality leads are slipping through the cracks due to lack of follow-up, timing, or process.
Marketing ROI Dashboards
Access visual reporting that ties dollars to deals—useful for both internal decisions and external vendor reviews.
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T2 Conversion Clarity™
Tracks what happened to every lead—even if it closed somewhere else. Matches leads to vehicle sales data and financing records to calculate true cost-per-sale and lead outcome attribution.
T2 Predictive Model™
Uses historical behavior, engagement, and market triggers to score your database and prospect list based on sales likelihood. Helps prioritize high-performing segments and channels.
T2 DataTrust™
Protects your marketing team by validating every contact across TCPA, DNC, and consent records—ensuring you’re working with clean, legal data.
Results You Can Expect:
Smarter budget allocation:
Easily shift spend away from underperforming vendors and toward what actually moves metal.
Reduced waste in ad spend:
Stop paying for leads that don’t convert or don’t match your customer base.
Vendor accountability & better ROI:
Empower your team with data to renegotiate or replace vendors.
Case Study
BIG PROBLEM:
A Toyota dealer was spending $60k/month across 8 marketing vendors but couldn’t tie spend to actual sales. Every vendor claimed “credit,” leaving leadership blind on ROI.
HOW T2 SOLVED IT:
ROI Reveal integrated Conversion Clarity™, Predictive Model™, and DataTrust™ to track every sold VIN back to its true lead source. A marketing ROI dashboard was delivered showing cost-per-lead and cost-per-sale by vendor.
RESULTS:
- Cut 3 underperforming vendors in first 90 days
- Shifted $20k/month into channels with 3x higher ROI
- $275 lower cost-per-sale across the board
PRICING:
Starting at $1000/month per rooftop
Ready to see where your ad dollars go?
T2 AudiencePro
The Most Advanced Audience Builder for Dealers
Reaching the right customer at the right time is everything. T2 AudiencePro™ helps you build hyper-targeted, outreach-ready audiences using real-time data and predictive modeling—no guesswork, no bad lists.
What You Get:
Automated or One-Time Audience Buckets
Build audiences for campaigns or BDC that update dynamically—or export a one-time list for specific needs.
Built-In TCPA & Compliance Filters
Every list is filtered through consent, DNC, and opt-in data to protect your outreach efforts.
Predictive Audience Scoring
Rank leads based on behavior and buying signals, so you focus only on high-probability prospects.
API/SFTP Integrations for Fulfillment
Seamlessly push lists into your CRM, ad platforms, or email systems—no manual data pulls.
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T2 Audience Builder & Model Builder™
This toolset creates highly targeted, compliant audiences and scores them using predictive intelligence. Great for marketing and BDC teams looking to maximize campaign impact.
T2 Predictive Model™
Analyzes historical and market data to predict who’s likely to buy or service next—so your targeting is never off.
T2 DataTrust™
Provides real-time compliance validation for phone numbers, emails, and physical addresses—safeguarding every outbound campaign.
Results You Can Expect:
Better campaign engagement rates:
When you only market to customers who are actually interested, open and response rates go up.
Compliance confidence across channels:
Avoid regulatory headaches by working only with opt-in and TCPA-safe data.
Higher ROI from targeted audiences:
Your spend becomes more efficient when every impression, click, or call goes to the right person.
Case Study
BIG PROBLEM:
A Nissan store’s marketing lists were bloated with bad contacts and “spray-and-pray” targeting. Email campaigns were flagged as spam, and engagement rates dropped below 10%.
HOW T2 SOLVED IT:
AudiencePro used Audience Builder™, Predictive Model™, and DataTrust™ to create compliant, dynamically updating audience segments—only high-intent and opt-in customers.
RESULTS:
- Email open rates jumped from 9% → 29%
- Direct mail response doubled
- Campaign ROI up 44% in first quarter
PRICING: