T2 MarketMatch™
Pinpoint where your PMA is leaking sales—and take them back.
The greatest growth opportunities are often outside your current database. T2 MarketMatch™ opens the door to conquest customers you’ve never sold or serviced — but who are ready to act.
Surface every VIN in your market with equity — the fastest way to fill your sales funnel with ready-to-trade customers.
Surface every VIN in your market with equity — the fastest way to fill your sales funnel with ready-to-trade customers.
Surface every VIN in your market with equity — the fastest way to fill your sales funnel with ready-to-trade customers.
Identify equity-positive VINs in your market and convert them into conquest and trade-up opportunities.
What It Does:
MarketMatch™ provides ongoing intelligence on every relevant opportunity in your PMA. That includes VINs with open recalls, leases maturing in 6+ months, and vehicles with equity — even if they never touched your store. We also layer in competitor sale and service trends to show where you’re losing share.
How It Helps Dealers:
MarketMatch™ equips your BDC and marketing team with ready-to-act targets who need a reason to come back — or try your store for the first time. You can filter by brand, geography, recall urgency, or equity triggers and activate conquest marketing that actually converts.
Who It’s For:
Dealers looking to grow share, activate new rooftops, or enhance direct mail, email, or digital campaigns with market-driven targets.
Beyond your database:
Most dealers only market to who’s in their CRM — MarketMatch goes further, surfacing VINs and households in your PMA that you’ve never sold or serviced.
True conquest targeting:
Identifies drivers with recalls, equity, or lease maturities who are ready to act — even if they’ve never touched your store.
Win back lost share:
Shows where competitors are selling and servicing in your backyard, so you can take back opportunities.
Expand your reach with confidence:
MarketMatch gives you a steady stream of conquest customers — accurate, validated, and campaign-ready.